Everyone is familiar with the voice recognition assistant system found on Apple devices, which goes by the name Siri. Although it made an adequate success, it fails to deliver on so many levels.
This is why Microsoft stepped in, an introduced Cortana, the virtual assistant gamers know best from the Halo franchise. Cortana was introduced on all Windows 8 devices, thanks to the 8.1 update. Cortana not only does what Siri does better, it also comprehends commands involving people and locations, something which Siri cannot do.
The arrival of this innovative feature could not go forward without a brilliant advert showing off Cortana, and taking shots at Apple. Check it out.